1. LeadBolt Adds Visual Bubbles to Its Mobile Ad Network
1/31/2014 7:58:04 AM
LeadBolt Adds Visual Bubbles to Its Mobile Ad Network
LeadBolt, Dale Carr, app monetization, native ad, app marketing, mobile ad network, tgfg
https://news-cdn.moonbeam.co/floating-ads_85xc4y7f.jpg
App Developer Magazine
Monetize

LeadBolt Adds Visual Bubbles to Its Mobile Ad Network


Friday, January 31, 2014

Richard Harris Richard Harris

LeadBolt has introduced its new Floating Ad technology, which overlays a mobile app with highly interactive, branded “visual bubbles” containing branded messaging that float over the screen. Users are encouraged to pop the bubbles to reveal an ad message or URL, much like a game.

Supported in HTML, Android, and iOS, developers can integrate these ad formats upon app entry and during the app engagement stage.  The HTML format is especially attractive to developers of certain platforms such as LunarAds where SDK implementation is a "one time event" so HTML like this can be plugged right into the system without the need for any app update.

“It’s undeniable that many Android developers were tremendously affected by the recent changes on Google Play policy. Some struggled at first to replace revenue after the loss of push notifications,” explains Dale Carr, CEO and founder of LeadBolt.  “Our goal was to show that innovation is still alive and strong in the mobile ad space and that good returns can still be obtained through ad supported revenue models. Early campaigns show that Floating Ads are having an immediate positive impact on the financial health of our customers and their apps.”

To learn more click on the link below.


Read more: http://www.leadbolt.com/blog/

Subscribe to App Developer Magazine

Become a subscriber of App Developer Magazine for just $5.99 a month and take advantage of all these perks.

MEMBERS GET ACCESS TO

  • - Exclusive content from leaders in the industry
  • - Q&A articles from industry leaders
  • - Tips and tricks from the most successful developers weekly
  • - Monthly issues, including all 90+ back-issues since 2012
  • - Event discounts and early-bird signups
  • - Gain insight from top achievers in the app store
  • - Learn what tools to use, what SDK's to use, and more

    Subscribe here